Our Mission

Our mission is to empower brands to form genuine, lasting connections with their audience. By offering a free, sustainable, and customizable beverage experience, we provide a platform where brands and consumers engage authentically, making every sip meaningful. We believe in a world where positive interactions matter more than intrusive advertising.

Crafting Refreshing Connections

Saor was born with a clear vision - to challenge the status quo and redefine the way brands connect with people. We believe in a world where meaningful connections matter more than messages.

To make this vision a reality, we set out to craft a unique and positive experience. Offering free, recyclable, branded water at events and on the go, we are building moments of connection with brands and their audience. We understand that in an era overwhelmed with advertising, a breath of fresh air is needed.

Our platform connects brands and consumers in an authentic way. Our focus is on positive interactions and genuine brand connections, moving beyond intrusive advertising. We are not a beverage. We are a builder of relationships.

Sustainable. Positive. Memorable.

Our three principles that form the foundation of how we do business today and every day.

In a world inundated with an average of 10,000 daily ads, Saor Water is committed to being an enduring memory. Our dedication to memorability extends beyond the ordinary, ensuring that each encounter with Saor Water leaves a lasting impression. From the iconic design of our cans to the exceptional experiences we curate, we prioritize being unforgettable. Recognizing the challenge posed by the sheer volume of daily messages, our commitment to being memorable is a deliberate departure from the forgettable norm. Saor Water isn't just a beverage; it's a memorable experience designed to linger in your thoughts and stand out amidst the constant advertising barrage.